On the floor of New York Toy Fair I had the pleasure to meet the Ok2 Win team. They showed off their newest game, DOOM ON YOU that is currently live on Kickstarter, and shared the creative process.
Can you give us a “Tale of the Tape” for your game? The title, genre, playtime, age ranges, etc.
DOOM ON YOU is a friendly game of strategy, bribery, and destruction. It is a light to medium-weighted game that can be played by kids 8+, while still being fun for gamers of all ages and interests. It takes about 30-40 minutes to play, though the first round may take a little longer as everyone learns the rhythm.
What is the elevator pitch?
The world is ending and there are some surprisingly powerful animals that are battling for each other’s food. Natural disasters, food fights, and destruction await you at every turn. In order to survive and win, you will need some strategy, luck, and maybe even a little bit of bribery.

When is your Kickstarter going live?
The DOOM ON YOU is currently live and runs until March 12th. You can link too the Kickstarter page here.
Where are you in production/development? How close are you to complete?
The base game is complete and nearly ready for production . We just have to make a few modifications to the box design and create a pre-production sample with our printer. There is still some work to do to finish the design for the expansion packs, but we are confident that the game and expansions will be delivered as promised for June 2020.
Are there any other games that you think are comparable to your game?
It has a mix of Unstable Unicorns with the battles, a mix of Exploding Unicorns with the destructive DOOM cards, as well as some unique mechanics that we think really make it fun.
You’re a game designer. You could have made any game you wanted. Why did you make THIS game?
We’ve had the idea to build a game around this name for years. We met a great game designer who had a concept that we loved, and it all just came together.

What was your design process like?
This was a team effort. Ray Nelson, our game designer, presented us with the concept and we quickly fell in love with it. Our artist, Carrie Pine, helped shape the vision of which animals to use and how they should look; she also added some great elements to the game play. I have done my best to guide the process and help all of the great ideas of others come together.
What is the number one reason why a family MUST purchase this game?
If you want a light-hearted way to battle each other and really get the competitive juices flowing, DOOM ON YOU is it. Kids can quickly pick up on the strategy and they learn that they can work together to win a battle, though sometimes they can do it on their own.

How long has this game been in development?
Ray has been working on his idea for years, so it’s definitely been tested.
What obstacles did you encounter making this game?
For every game I create, I do my best to make a high-quality and quick demo video. I still need to create the demo video for this game; and, with some of the nuanced rules and strategies, I want to make sure that I include everything that should be included in that official video. That’s the biggest project that remains, and I’ll be sure it’s completed by the time the rewards ship.
What did your first prototype look like?
Cut out pieces of paper with ink sloppily written all over the place.
Why did you get into making games?
I had worked for years in public accounting; however, I decided that I wanted to do something that brought a smile to people’s faces. Creating games is a great way to do that.
What other information do you want us to know about you, your company, and/or your game?
Company name is Ok2Win. Check out the website here.