Activision Blizzard is teaming up with the charity Autism Speaks as part of the “Light it up Blue” campaign. They will be releasing a set of special edition action figures that are painted blue in an effort to raise awareness for Autism ahead of Autism Awareness Month this April.
The figures they are releasing are Splat and her boat, Splatter Splasher, as well as Trigger Happy and his car, Gold Rusher.
These special figures will function identically to their regular counterparts, but they will appear blue and white inside the game as well.
The Power Blue Toys aren’t the only way that Activision is supporting Autism awareness either. They are:
- Supporting an employee-match donation program for Autism Speaks
- Encouraging participation in the Autism Speaks Walk on April 2 at the Rose Bowl in Pasadena, Ca in support of World Autism Awareness Day
- Activision is also making donations to non-profits that are making a difference in the autism community.
This is a great program for Activision to get involved in as Autism is a concern for millions of parents all over the world.
What do you think? Will you be buying any of these figures? Sound off in the comments!